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PunjabTronix Touring 2017

Technology meets tradition as cutting edge live electronica and digital technologies combine with the traditional sounds of Punjab.

Mercury nominated electronic music producer DJ Swami joins forces with Punjabi folk musicians to create an innovative musical and visual experience, combining cutting edge electronic beats with the raw energetic DNA of Punjab.


26 April 2017 News Read more

IFB Music Day 2016

Gateway to the Asian Music Market


As part of the International Festival for Business (IFB2016), Sound City are delighted to partner with UK Trade & Investment to deliver a comprehensive insight into the opportunities that exist for UK music companies in Japan, China, Korea, Taiwan and India.

Featuring experts from each territory and UK companies who have done business there, the one day event is aimed at the music and creative industries, music managers, publishers, labels, tech companies, festivals, promoters and agents. It will highlight the opportunities that exist for business and collaboration between UK and Asia via a series of workshops and round table networking sessions.

When : Tuesday 28th June, 10 am – 6:30pm
Where : Exhibition Centre, Liverpool


Diamond Duggal – Producer

Diamond is an accomplished British-Indian music producer for a wide variety of international artists including Shania Twain, Apache Indian, Maxi Priest and Nusrat Fateh Ali Khan. He is also an electronic musician/ DJ (Swami) and toured as a guitarist with Boyzone and Robbie Williams. With his brother Simon, he launched the international career of Apache Indian in the UK, USA and India. Diamond is an Ivor Novello nominated songwriter and twice winner of Best Producer at the UKAMAs in 2005/2008, for his innovative fusion of electronic dance  and Indian music. He has over 20 years of experience producing, writing and licensing music for major artists and labels internationally with a key focus on India. His production company DesiRock Entertainment is based in London, UK.

4 July 2016 News Read more

New Website

2016 brings an all new Diamond Duggal website for upcoming music production and songwriting…stay tuned!

26 January 2016 News Read more